WLA: Grace Upon Grace

  • Winnebago Lutheran Academy in Fond du Lac, Wisconsin is entering their 100th year of school in the ‘24-’25 academic year.

    To celebrate this awesome achievement, they reached out to me for a logo design that will be meaningful and to find a way to tie in the original logo, as well as to have it be used for the theme graphics of this year’s theme.

”Grace Upon Grace” was the theme given for the ‘24-’25 year, and this project rolled into that to deliver an illustration that will act as the overarching graphic series for the theme.

Client:
Winnebago Lutheran Academy

Project:
+ Logo Design
+ Campaign Identity Series

January 2024


Drawn from the Roots.

With this being a 100th Anniversary logo, the “100th” is the largest and breaking through the diamond frame. “WLA” and “SINCE 1925” fill in the diamond to identify Winnebago Lutheran Academy and the date it originated.

Icons on the right are used as the inspiration and building blocks for the overall shape and execution of the logo.

Illustrating the Abstract.

For out of His fullness, we have received grace upon grace. John 1:6

The campaign identity for “Grace Upon Grace” being such an abstract term, we want to focus on what that means and how it makes us feel and illustrating how that passage comforts us in realization of how God provides for us not only to where we are now, but for how he will provide for years to come.

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