Everything creative comes out of left field.

MORE THAN A NAME

I found inspiration in the name Southpaw, as it’s a common term for left-handers, it’s also about seeing things from a different (creative) perspective than the majority; a stance to give power to both hands, allowing to have the upper hand on delivering creative solutions.

A little about me -

Hello! 👋 I’m Seth Pahmeier, owner of Southpaw Design Co. I grew up in Fond du Lac, Wisconsin and attended Luther Preparatory School. I then went on to study design and earned my degree at University of Wisconsin - Oshkosh. I’m currently based out of Appleton, WI. Combining a passion for design and entrepreneurship, I’ve spent time in-house on creative + marketing teams for global corporations, in-house for a branding agency and e-commerce agencies, freelancing, and now run my independent business.

I’ve always been amazed how brands can pull us in through it’s story and identity, and deliver such an experience that it effects the way you feel and what you believe. I set out to craft a brand that is unique and solely inspired by the story of my clients, to make sure their design is tailored for them; ultimately making them unique and standing out from competition.

In my free time, I love spending time in northern Wisconsin with my family and friends, while enjoying the classic Wisconsin luxuries; fantastic fishing and hunting, snacking on fresh cheese curds and washing them down with a tasty old-fashioned, and listening to loons echo across the lake.

In the creative world, it’s often said to write about what you know, or draw from your roots. So these are my niche markets that I’m passionate about and love to serve. However; I’m dedicated to being well-rounded and would rather learn about your story, business, and market to best serve you, than to shy you away. The number one priority is to execute beautiful design that is dynamic, clear, and consistent to set you up for success.

Niche Markets

Hard work beats talent when talent doesn't work hard.

Action defines reality.

Simplicity is the ultimate sophistication.

What got you here, won't get you there.

Less but better.

Hard work beats talent when talent doesn't work hard. Action defines reality. Simplicity is the ultimate sophistication. What got you here, won't get you there. Less but better.


I welcome any project backed by passion, but extra brownie points if they involve:

Athletics

sports logo
school mascot
club teams
fitness organizations
health brands/products
+ more

Outdoors

hunting brands/products
fishing brands/products
camping brands/products
hiking brands/products
+ more

Christian Ministry

churches/schools
preschools/learning centers
festivals/campaigns
Christian organizations
+ more

Small Business

general start-ups
large corporations
non-profit organizations
solo-preneuers
+ more

A proud member of the local community.

Ready to start your project?