Solution:

Southpaw was contacted by the WELS to deliver a dynamic visual identity for Made.Known. - a resource for teens and their parents on how they can address the sensitive topics brought on by LGBTQ views through what God says with firm boundaries with a loving compassion.

The creative direction was highly influenced by John 15:5 “I am the vine; you are the branches. If you remain in me and I in you, you will bear much fruit; apart from me you can do nothing.” This is the foundation of the layers that went into the subliminal illustration of the revised logomark. It’s designed to be detailed in meaning while being simply driven by what God says in the Bible.